Kristen Oriente and Realtors at North River Ranch

Evolved Realtor Circle Program Strengthens Industry Partnerships

3 min read /

SARASOTA, Fla. (May 20, 2026)Neal Land & Neighborhoods, a leading land planning and master-planned community development firm in Southwest Florida, has refined its Realtor outreach and appreciation programs with the launch of the Realtor Circle Program. The evolved program further strengthens collaboration with real estate partners and supports early buyer engagement across its master-planned communities, North River Ranch and Vistera of Venice.

Building on the success of the program introduced in 2023, the Realtor Circle Program features a more comprehensive, performance-based structure that recognizes Realtors’ involvement throughout the homebuying journey, not solely at closing. Participants earn quarterly incentives based on cumulative activity, including home sales, client registrations, and post-visit customer feedback.

Janice Snow, V.P. of Marketing, named Kristen Oriente as the dedicated Realtor Liaison for Neal Land & Neighborhoods. “Creating a dedicated Realtor Liaison role was a very intentional decision to enhance the Realtor Circle Program,” said Snow. “Kristen oversees the program and serves as a direct resource for agents, providing current information on the company’s communities, builder updates, and buyer opportunities.”

Most recently, Oriente hosted Realtor appreciation events recognizing the program’s 2025 top-performing agents, including Brittany and Jordan Coleman of The Coleman Group; Kari Pate and Joshua Jeffords, both with HomeSmart, and Christian Quintana with Elite Home Team.

“Our Realtor partners play an essential role in connecting homebuyers with communities that truly fit their lifestyle,” said John A. Neal, president of Neal Land & Neighborhoods. “This program is specifically designed to better support those relationships by creating more opportunities for engagement, recognition, and shared success.”

The Realtor Circle benefits also include:

  • Early access to news and announcements ahead of general distribution
  • Quarterly incentives tied to overall participation
  • Exclusive community updates and Q&A sessions with project leadership
  • Opportunities for distinctive agent recognition

The program’s enrollment has grown to nearly 200 local Realtors in its first two years, signaling strong adoption among real estate agents active in the new-home construction market.

“It’s gratifying to see our outreach grow and resonate with Realtors throughout the region,” said Snow, with Neal adding, “By engaging with the Realtors and their buyers throughout the homebuying journey, we’re aligning our approach with how today’s buyers explore neighborhoods, gather information, and ultimately choose a community to call home.”

Existing members are automatically enrolled in the enhanced program. Realtors interested in joining can learn more and register by visiting the dedicated pages for North River Ranch and Vistera of Venice.

North River Ranch, located in Parrish, is the developer’s flagship master-planned community, offering a thoughtfully designed, amenity-rich lifestyle with a variety of one- and two-story homes, villas, and townhomes, with pricing from the $300s to $1 million+. Planned for 6,000 single-family, villas, townhomes, and multi-family homes, the award-winning community combines parks, trails, schools, retail, and health services to create a vibrant, well-connected destination near Tampa, St. Petersburg, and Sarasota.

Vistera of Venice, a gated community in Venice, offers a more intimate setting with thoughtfully designed homes and villas, from three leading home builders, resort-style amenities, and a robust lifestyle program for residents. The community will offer 591 homes at completion over two phases. Phase 1 homes are priced from $300s – $800s.

About Neal Land & Neighborhoods

Neal Land & Neighborhoods is a Manatee County-based land planning and community development organization led by John A. Neal. By partnering with highly reputable builders and large-scale land owners in Southwest Florida, Neal Land & Neighborhoods leverages its innate understanding of land planning and development to establish thriving, sustainable, livable and ecologically sensitive communities throughout Manatee, Sarasota and Hillsborough counties. Neal Land & Neighborhoods currently owns or controls several thousand acres of land entitled for more than 9,000 future residential homes and the supporting mixed-use commercial and retail. To learn more about Neal Land & Neighborhoods, current and future projects, visit https://www.nealland.com/.